Tag: Social Mobility

  • The Super-Ego Injunction

    “Doctor, if I quit content creation, will I finally be happy?” “Of course not—but you’ll stop pretending you might!” Ah, the obscene superego injunction of late capitalism: “Create! Brand yourself! Be free!”—but only within the coordinates of a system that simultaneously democratizes the tools of production and annihilates the possibility of their emancipatory use. We…